How To Promote Your Book During a Pandemic – PR for Poets Tips on Trish Hopkinson’s Blog
- At May 17, 2020
- By Jeannine Gailey
- In Blog
0
How To Promote Your Book During a Pandemic
I don’t usually post two blog posts so close together, but I wrote something for Trish Hopkinson’s blog that I thought might be useful for some of you and it went up this morning. I had several friends who had books come out recently – one who had a novel and a poetry book come out in the last couple of months – and I started to think about how to encourage them to try to promote their books during a undoubtedly tough time for book sales – we can’t even walk into a bookstore right now.
So I sat down and wrote four pages about how to promote your book during a pandemic. I hope you find it useful! And thanks to Trish for hosting me on her fantastic writer’s blog!
Here’s the link: How to Promote a Book During a Pandemic on Trish Hopkinson’s Writing Blog
A little excerpt:
“During a pandemic, we’re actually more in need of good, stimulating reading material, not less. People turn to art to help deal with the stress and chaos they’ve been experiencing. But they can’t go browse in a local bookstore and they probably have a hard time filtering promotional posts on social media. So how to get the word out about your fantastic piece of hard work and help your press sell your book so they can stay in business?”
And if you feel like reading more about book promotion, check out my book from Two Sylvias Press, PR for Poets.
And good luck to all of you with books coming out right now. I’m sorry it’s such a hard time, but I hope you get to celebrate your accomplishments at least a little at home, and I’m wishing you the best!



Jeannine Hall Gailey served as the second Poet Laureate of Redmond, Washington and the author of Becoming the Villainess, She Returns to the Floating World, Unexplained Fevers, The Robot Scientist’s Daughter, and winner of the Moon City Press Book Prize and SFPA’s Elgin Award, Field Guide to the End of the World. Her latest, Flare, Corona from BOA Editions, was a finalist for the Washington State Book Award. She’s also the author of PR for Poets, a Guidebook to Publicity and Marketing. Her work has been featured on NPR’s The Writer’s Almanac, Verse Daily and The Year’s Best Fantasy and Horror. Her poems have appeared in The American Poetry Review, Poetry, and JAMA.


